CSFB Dishes Xbox Sales Estimates
November 28th, 2001 (12:00am) - Credit Suisse First Boston (CSFB) has released a report containing estimated sales results for what it termed .Xbox Week.-or as iemag.com interprets it, the seven days that began November 11. The firm is projecting that Microsoft Corp. moved 370,000 Xbox units in the first two days that the console appeared at retail, and that around 810,000 software units were also sold, for a launch tie-in ratio of 2.2. Of the 21 titles available over the first two days, Halo took the top sales spot selling over 176,000 units. Because of the number of Xbox bundles offered, Microsoft claimed approximately 57% of the Xbox software market, followed by Electronic Arts, Inc. (11%), Activision, Inc. (over 7%) and THQ Inc. and Take-Two Software, Inc. (under 1%). Microsoft is targeting 30% market share over the long term. Konami.s PlayStation 2 game Metal Gear Solid 2: Sons of Liberty was released on November 13. CSFB estimates that 360,000 units of the game were sold that week, making it the top-selling overall videogame regardless of platform. Electronic Arts saw the biggest week-to-week sales increase among the companies that CSFB covers, buoyed by four Xbox releases and four Harry Potter games. Take Two.s Grand Theft Auto 3 continued to sell well, moving over 84,000 copies in Xbox Week, bumping it to an estimated 490,026 units moved in the fourth quarter. CSFB estimated that the title sold 205,000 units in its launch week in October. * Note-all actual sales numbers are CSFB estimates based on NPD TRST data. Reported by Kyle Johnson on November 28th, 2001 (12:00am) [From: IE Magazine]
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