May 10^th, 2002 (12:00am) - TDK Mediactive, Inc. (OTC:TDKM), a global publisher of interactive entertainment software, announced today that its original fantasy title for the PlayStation(R)2 computer entertainment system, PRYZM(TM) Chapter One: The Dark Unicorn(TM) has gone Gold, the game industry term for being completed and ready for production, and will ship June 11th to retail outlets nationwide at the breakthrough suggested launch price of $19.99 MSRP.

Not only have the evil forces of high game prices brought darkness and strife to the lands -- they have also twisted and corrupted the inhabitants into malignant shades of their former selves, summoning renters instead of buyers. But have no fear, PRYZM is here!

"In PRYZM, violence is a means to an end," said Vincent Bitetti, chief executive officer of TDK Mediactive. "The end result of all the raging battles and spectacular special effects is to heal a fantasy world where evil has corrupted the bodies and souls of all its inhabitants. It is a truly unique concept in gaming, being introduced on the PlayStation 2 at an impulse price point, intended to get PRYZM into the hands of gamers everywhere for the cost of but a few rentals."

Developed by DICE Canada, PRYZM is a high fantasy, good vs. evil action adventure tale delivered on a grand scale, complete with an atmospheric music soundtrack. The battle is set to begin in North America on June 11th, with the release of this epic saga. E3 demonstrations of PRYZM will be nonstop at TDK Mediactive’s booth (South Hall, #1446) May 22, 23 and 24. Rated "T" for Teen by the Entertainment Software Ratings Board, the game contains violent content not suitable for children.