November 20^th, 2003 (12:00am) - Tapwave, Inc.—pioneers of a new category of mobile entertainment gear designed to change the way people live, work and play on the go—has named Rocketshop, LLC as their agency of record.

Rocketshop, a strategic consulting and creative services firm based in Vancouver, WA, has already been a major contributor to Tapwave’s outbound persona via the design of a new identity package, advertising, web communications, PR and a hugely successful company launch event. What’s more, Rocketshop worked closely with Tapwave to determine product communications strategies, including the creation of a new category of Mobile Entertainment Gear.

“I am amazed at the quality and breadth of work that Rocketshop has been able to accomplish in the five months that we have been working together,” said Byron Connell, Founder and Sr. VP of Marketing for Tapwave. “I can’t think of another agency that could do all that Rocketshop does for Tapwave, so it only made sense for us to build on that success.”

Rocketshop will be instrumental in creating the “face” and “voice” of Tapwave via upcoming advertising and PR campaigns, expanded web communications, package design, the creation of in-store activities, and more.

“It has been incredibly rewarding to be such an integral part of Tapwave’s business. We are honored to be selected as a key partner who will help them meet and exceed their goals,” says Greg Jones, President, Rocketshop. “The opportunity to affect everything from strategy to implementation for such an exciting and promising new company is what agencies like ours live for.”