WWE Partners With Gigex to Launch New Video Game Section on WWE.com
 February 11th, 2004 (12:00am) - Gigex Inc. of San Francisco and World Wrestling Entertainment of Stamford, Connecticut, today announced they had entered into a partnership to offer free video game content to WWE.com. Powered by Gigex, the leading syndication service of interactive entertainment content, visitors to the new WWE video game site, http://games.wwe.com , can now read news, reviews and ratings for Sony PlayStation 2, Xbox, Nintendo GameCube and PC video games.
"We are very excited about covering video games on our website," said David Cohn Director of Integrated Sales at WWE. "The video game industry is very popular with not only our users, but with our WWE Superstars as well, so the Gigex content is a natural fit for us. Gigex offers a compelling service that increases our site’s appeal to an important demographic of 12-34 year olds." "Gigex’s video game content is written for the person who wants fast, approachable information about games," said Gigex CEO Mark Friedler. "For example, our OneMinute reviews are created for the entertainment enthusiast who wants hot new video game information to compliment his experience visiting WWE.com. Our partnership combines Gigex’s strength as the leading syndicator of video game content with the leading brand in sports entertainment to expand the value offered by WWE.com to its millions of users." Reported by Dan Blomberg on February 11th, 2004 (12:00am)
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