PS3 will lose Sony $1.18B in first year
 June 29th, 2005 (9:40am) - Japanese magazine Toyo Keizai is reporting that Merrill Lynch Japan Securities revealed that if Sony retails their upcoming PlayStation 3 for around $399 US, they will lose approximately $103 per console before shipping expenses. Also estimated were Sony’s 1 year losses of approximately $1.18 Billion US.
With these calculations, Merrill Lynch Japan has predicted that Sony will sell 11-12 Million PlayStation 3’s within the first 12 months at the price of $399. Reported by Kyle Johnson on June 29th, 2005 (9:40am) [From: PS3Portal]
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